A few retail employees were previously sent out memos informing them that they had been shortlisted to undergo trainingfor the Apple Vision Pro. Though the AR headset was said to launch in early 2024, it will likely be after January, as the training seminars for retail employees will start next month. The latest report states that these sessions will last for two days and are expected to help the employee get up to speed on how to convince buyers to pick up Apple’s $3,499 head-mounted wearable.

Apple Vision Pro setup process is said to be a complex one; retail employees’ training is expected to simplify this to help improve the user experience

Retail employees are expected to be taught everything there is to help improve the user experience of the Apple Vision Pro and, ultimately, convince customers to make one of these their daily drivers. Bloomberg’s Mark Gurman has reportedly been told that the training session is a ‘high-stakes endeavor’ as setting up the Apple Vision Pro is complex.

Not surprisingly, ruining the customer’s experience is not on the company’s list of goals, so each employee will be taught how to approach customers and place the headset in such a way that it is a perfect fit for each user.

“The idea is to fly in a few people from each store, give them the lowdown and then have those folks go back home to train everyone else. At the time, Apple told staffers this would occur in early 2024, around when the company has said it will release the device.

These seminars are getting scheduled now, and training is set to begin in the middle of January. Each employee will be trained for two days, I’m told. It’s a high-stakes endeavor: The Vision Pro’s setup process is going to be complex and not something Apple wants to screw up.

The device needs to be customized for each person, and a poor fitting could ultimately ruin the user’s experience. Every step will be carefully orchestrated, including how retail employees approach a customer and how they place the device on a user’s head.”

Despite these training sessions, purchasing an Apple Vision Pro will not be as straightforward as ordering one from the company’s online store or heading into a retail outlet, as according to a previous report, these devices will only be available through an appointment system. This is nothing new, as it is a format that was followed when the first Apple Watch launched. Regardless,

Apple’s approach to market its first mixed-reality headset is a smart one, as customers who wish to fork over $3,499 for it will be intrigued to try it out. The training of these employees will ultimately make or break the first impressions of the Apple Vision Pro and will determine the initial success of the headset.