It has been years since Apple first debuted its mobile payment service, Apple Pay. Over the years, the company has expanded the horizon of the service taking into account the utility aspect. While Apple Pay is still expanding to new countries, it does not seize the company from adding more features to the table. The most important one that released a few months ago has to be the Apple Pay Cash. Now, the iPhone-maker is promoting it through a series of ads, highlighting the ease of sending and receiving money. Let's check them out in it in more detail.
Apple Shares A Series Of New Ads Highlighting The Usefulness Of Apple Pay Cash
A bunch of short 15-second ads from Apple shows how Apple Pay Cash can be used within the Messages app to send money. The ads are titled 'Just text Them The Money' followed by the subject of the ad. The first ad shows how a person sends his monthly rent to the landlord using Apple Pay Cash.
The second ad from the series shows a friend requesting other friends after he loses a borrowed shirt. Check out the ad below.
The ads are put together quite nicely and easily portrays the purpose. Undoubtedly, the Apple Pay Cash feature is pretty handy for everyone. It has minimized the efforts required to send money from one party to another. There is a boatload of other applications for the feature that we use in our daily lives which involves the transfer of money from one party to another.
The third ad in the series is quite interesting and hilarious where two friends are discussing to buy tickets to a game on Saturday while their friend Phil is getting married on the same day. Lastly, the fourth ad shows a mother sending her child money via Apple Pay Cash after he shares her an empty fridge photo.
Apple Pay Cash was first announced alongside iOS 11 but made it to the public later on with iOS 11.2. As of now, the service is only available in the United States but expansion is a must for Apple. So you will probably end up using Apple Pay Cash in your region eventually.
There will be more to the story, so be sure to stay tuned in for more details. This is all for now, folks. Have you used Apple Pay Cash feature? Share your views with us in the comments.